Dutchie Marketing
Loyalty and marketing suite for Dutchie dispensaries - email, SMS, push, rewards, and attribution on one customer profile.
Dutchie Marketing (Loyalty & Marketing Pro) is Dutchie's cannabis retail loyalty and omnichannel marketing product. It combines points and tiered rewards, gamification, automated workflows (win-back, birthday, post-purchase, refer-a-friend), and AI-assisted campaigns across email, SMS, push, in-app, and QR — with channel waterfalls and full-funnel attribution back to orders and LTV. Loyalty balances and offers stay consistent online, at kiosks, in the branded app, and at the register, including Apple/Google Wallet loyalty passes. Segments recalculate nightly from purchase behavior, brand preferences, and engagement so discounts and campaigns target the right shoppers. Built for Dutchie's 6,500+ dispensary network (founded 2017, Bend, OR), including multi-state brand loyalty with a unified customer profile. SMS is typically an optional add-on; core marketing automation and loyalty tiers sit on the Loyalty & Marketing Pro subscription.
At a glance
- Starting price
- $500 /mo
- Category
- Email & SMS
- Cannabis focus
- Cannabis Specialized
- Founded
- 2017
- Company size
- Enterprise
What it does
- Tiered loyalty with email, SMS, push, and in-app campaigns
- Behavior segments and full-funnel attribution on one profile
- Win-back and reorder automation tied to Dutchie POS
Key features
Tiered loyalty programs · Points, multipliers & birthday bonuses · Gamification & progress bars · Email, SMS, push & in-app campaigns · AI Campaign Builder · Channel waterfalls · Automated win-back & reorder workflows · Refer-a-friend engine · Behavior-based customer segments · Full-funnel campaign attribution · Loyalty LTV reporting · Omnichannel redemption (web, kiosk, app, register) · Apple & Google Wallet loyalty passes · Smart Sending (predictive send windows) · Nationwide / multi-store brand loyalty · Budtender VIP segment badges
Best fit
Retailers, MSOs, Operators
Who is it for?
Retailers on Dutchie POS that want native loyalty, email/SMS/push campaigns, and attribution without bolting on a separate CRM.
Operators needing one loyalty profile, points balance, and marketing stack across stores and states.
Marketing leads focused on win-backs, birthday boosts, reorder reminders, and proving campaign ROI against real orders.
Stores running tiered rewards, gamification, exclusive collections, and Wallet passes to lift visit frequency and ticket size.
Teams that need the same rewards and offers online, in-store, on kiosks, and in a branded mobile app.
Integrates with
Markets served
Dutchie Marketing lists availability in 16 states: CA, CO, MI, IL, MA, OR, WA, NV, AZ, FL, NJ, NY, MD, OH, MO, PA.
Frequently asked
- What is Dutchie Marketing?
- Dutchie Marketing (Loyalty & Marketing Pro) is Dutchie's cannabis retail loyalty and omnichannel marketing product. It is listed on CannaStack under Email & SMS software for cannabis operators.
- How much does Dutchie Marketing cost?
- Dutchie Marketing starts at $500 /mo.
- Who is Dutchie Marketing best for?
- Dutchie Marketing is positioned for Retailers, MSOs, and Operators. Its core capabilities are tiered loyalty with email, SMS, push, and in-app campaigns, behavior segments and full-funnel attribution on one profile, and win-back and reorder automation tied to Dutchie POS.
- What does Dutchie Marketing integrate with?
- Dutchie Marketing lists integrations with Dutchie POS, Dutchie Payments, Dutchie Ecommerce, Apple Wallet, and Google Wallet. Each of those platforms is also listed on CannaStack, so you can check both sides of an integration before committing.
Listing last reviewed .