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Klaviyo vs Springbig

Klaviyo and Springbig are both email & sms platforms listed on CannaStack. Both target Retailers. Springbig additionally lists Operators. Klaviyo publishes a starting price; Springbig quotes custom pricing.

PlatformKlaviyoSpringbig
CategoryEmail & SMSEmail & SMS
Cannabis focusCannabis FriendlyCannabis Specialized
Starting priceFreeCustom
Best fitRetailersRetailers, Operators
Founded20122017
Company sizeEnterpriseMid-market
Contract—Annual
States served—13
Integrations8 listed1 listed
What it does
  • Email campaigns and automated flows for welcome series, abandoned cart, browse recovery, VIP outreach, and winbacks
  • Event and behavior-based segmentation: purchase history, engagement, and profile attributes (such as favorite brands, product categories, sub-categories) to control flow entry, filters, and branching
  • Unified customer profiles with campaign- and flow-level revenue attribution against ecommerce and order events
  • Mobile push when connected to a custom iOS or Android app, plus forms, templates, A/B testing, and ecommerce sync
  • Cannabis loyalty rewards with SMS Autoconnect
  • Customer segmentation for retention and win-back
  • Integrations with leading dispensary POS systems

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