MediaJel
Programmatic advertising platform for cannabis and other regulated industries with 21+ targeting and revenue attribution.
MediaJel is a hybrid adtech platform and marketing partner purpose-built for cannabis, CBD, alcohol, gaming, and other regulated brands. It combines compliant programmatic media buying across display, CTV, online video, native, and digital out-of-home with DemoGraph audience building (196M+ verified profiles), DataJel multi-touch revenue attribution and incrementality measurement, and optional full-service campaign management. Campaigns run on cannabis-approved mainstream inventory with age-gating and state-by-state compliance controls, while DataJel connects ad exposure to POS and ecommerce outcomes so operators can see acquisition, retention, and ROAS — not just clicks.
At a glance
- Starting price
- Custom
- Category
- Ads
- Cannabis focus
- Cannabis Specialized
- Founded
- 2017
- Company size
- Startup
What it does
- Compliant programmatic ads across display, CTV, and search
- 21+ audience targeting with LDA-safe reach
- Revenue attribution from ad exposure to purchase
Key features
Compliant programmatic display · Connected TV (CTV) advertising · Online video (OLV) · Digital out-of-home (DOOH) · Native advertising · Paid search (Google Ads / SEM) · SEO / GEO support · DemoGraph 21+ audience builder · 196M+ verified audience profiles · 90%+ LDA compliance targeting · DataJel revenue attribution · Incrementality / exposed vs control cohorts · Multi-touch & online-to-offline attribution · Self-serve, managed, or white-label · State-by-state compliance automation · 175K+ mainstream inventory sources
Best fit
MSOs, Brands, Operators
Who is it for?
Regional retail operators who need consistent, compliant campaigns across every store and market — with reporting that separates new-customer acquisition from winback and retention by location, channel, and audience.
Enterprise cannabis retailers managing fragmented regulations and consumer profiles across states. MediaJel centralizes media, compliance guardrails, and attribution so marketing teams can scale without siloed channel reporting.
Product brands driving DTC sales and retail distribution with data-driven campaigns on premium mainstream inventory, reaching verified legal-age audiences at scale.
Delivery services acquiring new customers compliantly with zip-code, demographic, and purchase-behavior targeting — and measuring the path from impression to order.
CBD and hemp marketers who need regulated-industry ad access, age-aware targeting, and brand-safe inventory that traditional platforms often restrict.
Agencies serving regulated clients who want a white-label or self-serve DSP layer plus DataJel attribution without building cannabis-compliant media buying from scratch.
Alcohol, gaming, sexual wellness, and political advertisers using the same compliant programmatic and attribution stack MediaJel built for cannabis.
Integrates with
Markets served
MediaJel lists availability in 20 states: CA, CO, MI, IL, MA, OR, WA, NV, AZ, FL, NJ, NY, MD, OH, PA, MO, OK, CT, VA, MN.
Frequently asked
- What is MediaJel?
- MediaJel is a hybrid adtech platform and marketing partner purpose-built for cannabis, CBD, alcohol, gaming, and other regulated brands. It is listed on CannaStack under Ads software for cannabis operators.
- How much does MediaJel cost?
- MediaJel does not publish list pricing; quotes are custom and depend on locations, entities, and modules.
- Who is MediaJel best for?
- MediaJel is positioned for MSOs, Brands, and Operators. Its core capabilities are compliant programmatic ads across display, CTV, and search, 21+ audience targeting with LDA-safe reach, and revenue attribution from ad exposure to purchase.
- What does MediaJel integrate with?
- MediaJel lists integrations with Dutchie POS, Treez, Jane Technologies, Alpine IQ, Shopify, and WooCommerce, plus 6 more. Each of those platforms is also listed on CannaStack, so you can check both sides of an integration before committing.
Listing last reviewed .