Drive revenue from email: Direct-to-consumer and/or Wholesale. Your HQ marketing manager implements weekly content strategies and actively collaborates with internal teams to achieve business goals.
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• Maintain a monthly digital marketing calendar aligned with brand initiatives and promotional activities.
• Execute email marketing strategies from design to reporting, ensuring alignment with business objectives.
• Build and optimize email automations (flows), and report on performance.
• Collaborate with the internal creative team to develop campaign assets that adhere to brand guidelines.
• Generate monthly reports and assess the performance of email marketing campaigns.
• Understand technical limitations and opportunities working with a compliant heavy landscape.

Drive ecommerce revenue growth targets and enhance the visibility of the brand, while refining creative strategies alongside internal team.

• Execute campaign setup, ad refreshment, and meticulous management/optimization across Facebook and Instagram.
• Collaborate with the internal creative team to develop campaign assets that adhere to brand guidelines and cannabis regulations.
• Work closely with the internal creative team to refine creative strategies and conduct testing for optimal outcomes.
• Conduct ongoing performance reporting and analysis utilizing in-platform and Google Analytics.
• Understand technical limitations and opportunities working with a compliant heavy landscape.
• Proactively identify new social advertising opportunities to enhance campaign performance.

Save up to 40 hours/month on manual uploading of product info on platforms like Dutchie, Weedmaps, iHeartJane, Leafly, Leaflink, etc.
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• Manage all listings in one place and save hours of work every day.
• Start selling on new marketplaces by easily importing all your listings.
• Update thousands of products in minutes with ease.
• Enrich product info by cross-populating missing fields like Terpenes and THC%.